Modern house near Plovdiv – luxury construction, at a price close to an apartment

Why pay for "address" when you can pay for quality?
The Plovdiv real estate market reached saturation point in the prestigious southern neighborhoods in 2026. Prices there often exceed ˆ2,000 (BGN 3,911.66)/sq m, with the buyer paying a huge “location fee” in this amount, often at the expense of the quality of construction or infrastructure (narrow streets, lack of sewage).

This offer represents the rational alternative. We present you a property that reverses the equation: lower land price = higher budget for materials and technology.
We are located in the village of Rogosh – a location with excellent logistics, where for ˆ321,900 (BGN 629,582) you get not just 222 sq m of living space, but a technological facility of the highest class. This is a home equipped with a heat pump, high-end aluminum joinery and HPL facade – specifications that in Markovo or Belashtitsa would cost over ˆ500,000 (BGN 977,915). This is a property for people who buy with a calculator in hand and are looking for an asset with low operating costs.

Where does your money go? In the mass case, "luxury new construction" simply means nice plaster. Here, "luxury" is a technical term, backed up by expensive and long-lasting solutions. Let's look at the "anatomy" of the house:

Facade and energy efficiency:
• HPL (High Pressure Laminate) and stone details: unlike standard plaster, which requires repainting every 5-7 years, HPL panels are practically eternal. They are resistant to UV rays, moisture and mechanical damage. This means that the facade of your home will look like new even after 20 years, without investing in maintenance.
• Hidden gutters: an aesthetic and engineering solution that cleans up the building's appearance and prevents leaks and freezing through integrated drainage systems.
• Thermal insulation: the system is designed to minimize thermal bridges. The combination of floor, ceiling and wall insulation (with Wienerberger bricks) ensures that your heating and cooling bills will be up to 40% lower than a standard house.

Windows and glazing:
• High-class aluminum: forget about PVC joinery, which ages and deforms. Here, an aluminum profile with a broken thermal bridge is inserted. Aluminum is the material of modern architecture – it allows for huge display windows (French windows) without compromising on strength.
• Energy-saving glazing: the large windows in the living room (48 sq m) do not mean a greenhouse effect in summer or cold in winter. High-tech glass was used that lets in light but blocks UV radiation and heat transfer.

HVAC System (heating, ventilation, air conditioning):
• Air-to-water heat pump (installed!): this is the “heart” of the home. In most offers you only get piping. Here you get an installed and working heat pump. This is the most efficient method of air conditioning in 2026, providing comfort through underfloor heating. The cost of this system and its installation alone is what you save as an additional expense.

Architecture and distribution - function before form

The house has a total area of 222 sq m, designed without "unnecessary" areas, with every wall and corner here having a purpose.

First level - the social area:
• Living room (48 sq m): this is not just a living room, but an open space (Open Space), which allows for a kitchen island, a dining area for 8-10 people and a relaxation area. Large display windows literally erase the boundary between the home and the yard, visually increasing the space.
• Service areas: the entrance hall is wide and functional. The presence of storage rooms on the floor solves the problem of household items that usually spoil the interior.

Second level - your personal area
• Three bedrooms with regular shapes: no bevels, no sharp corners to interfere with furniture. The rooms are designed to accommodate full-size wardrobes and beds.
• Terraces for relaxation: terraces are not decorative, but usable spaces – a place for morning coffee or evening relaxation, with a view of your own landscaped yard.

Roof level - bonus potential
• Usable flat roof: access to the roof is provided by a convenient staircase. This space is prepared for the installation of a photovoltaic plant (cables are laid). In the era of expensive energy, the ability to produce your own electricity for the heat pump makes this home energy independent. Alternatively, this can be converted into a huge lounge area with a jacuzzi and barbecue.

The location in Rogosh – the logistical choice of pragmatism
Let's be honest – Rogosh is not Markovo. And that's exactly its advantage. While the southern neighborhoods of Plovdiv suffer from overdevelopment and morning traffic jams, the northern arc offers a quick route to the city:
• Accessibility: the road to Rogosh is flat, fast and without traffic jams. You can reach the center of Plovdiv or the Trakia Motorway in minutes.
• Environment: the area is developing as a low-rise development zone, preferred by young families who are looking for peace but do not want to be isolated.
• Price/quality: here you are not paying a speculative surcharge for the name of the village. You are paying for land and construction.

Financial Analysis and Investment Logic (2026). Why is the price attractive?
1. Price per square meter: with a total area of 222 sq m, the price is ~1450 ˆ (2835.95 BGN)/sq m. For comparison, "on the green" in the southern neighborhoods of Plovdiv, prices for similar types of properties start from 1800-2000 ˆ (3520.49 - 3911.66 BGN)/sq m, often without a heat pump and vertical layout included.
2. Additional costs saved (CAPEX):
? Heat pump and installation: saved ~15,000 - 20,000 ˆ (29,337.45 BGN - 39,116.6 BGN).
? Landscaping and irrigation system: saved ~5,000 - 8,000 ˆ (9,779.15 - 15,646.64 BGN).
? Fence and vertical layout: included in the price. If you were to add these extras to a “sandwiched and plastered” property, the actual price would jump significantly.
3. Niche offer: this is not a mass product. Houses with HPL facade and high-tech equipment in this area are few. The shortage of a quality product guarantees liquidity in case of possible resale.

Comparative market analysis
Price:
• This property (Rogosh) — ˆ321,900 (BGN 629,476);
• Standard new house (Southern Arc) — ˆ450,000 + (BGN 880,124 +).

Facade:
• This property (Rogosh) — HPL + stone (eternal);
• Standard new house (Southern Arc) — plaster (needs maintenance).

Heating:
• This property (Rogosh) — incl. heat pump;
• Standard new house (Southern Arc) — usually just pipes.

Joinery:
• This property (Rogosh) — aluminum (High-End);
• Standard new house (Southern Arc) — PVC (middle class).

Yard:
• This property (Rogosh) — landscaped;
• Standard new house (Southern Arc) — often on dirt/level ground.

Traffic to the center:
• This property (Rogosh) — 10-15 min (without traffic jams);
• Standard new house (Southern Arc) — 20-40 min (traffic jams during rush hour).

Smart Home and security
The house is prepared for the future. Low-voltage wiring has been laid for internet, television and smart systems. You can easily automate lighting, heating and security without having to tear down walls. The yard has an orderly access and parking scheme within the property, ensuring security for your cars.

How do we continue?
This property is for clients who can recognize the value behind the specifications. If you are looking for the quality of construction usually found in properties over half a million euros, but at a reasonable price – this is your opportunity.
We have complete construction documentation, certificates for the materials used and are ready for inspections.
Don't buy compromises, buy your future!
Contact us today for a personal presentation.

Viewings are by prior arrangement.
There is a possibility of assistance with bank lending on preferential terms!

Viewings
We are ready to organize a viewing of this property at a time convenient for you. Please contact the responsible estate agent and inform them when you would like to have viewings arranged. We can also help you with flight tickets and hotel booking, as well as with travel insurance.

Property reservation
You can reserve this property with a non-refundable deposit of 2,000 Euro, payable by credit card or by bank transfer to our company bank account. After receiving the deposit the property will be marked as reserved, no further viewings will be carried out with other potential buyers, and we will start the preparation of the necessary documents for completion of the deal. Please contact the responsible estate agent for more information about the purchase procedure and the payment methods.

After sale services
We are a reputable company with many years of experience in the real estate business. Thus, we will be with you not only during the purchase process, but also after the deal is completed, providing you with a wide range of additional services tailored to your requirements and needs, so that you can fully enjoy your property in Bulgaria. The after sale services we offer include property insurance, construction and repair works, furnishing, accounting and legal assistance, renewal of contracts for electricity, water, telephone and many more.